President of Sensory Logic, Inc., speaker and author of the seminal book Emotionomics: Leveraging Emotions for Business Success (Revised Edition) Dan Hill, describes the power of facial coding, a technique that studies people's facial muscles to get to the heart of their true emotions. He discusses how emotions, rather than logic, are where most decisions are made. Dan Hill has applied these proven techniques successfully with Fortune 500 companies, as well as the FBI and CIA.
Dan Hill is my internet radio show guest on Blog Business Success; hosted live on Blog Talk Radio.
The show airs live on Tuesday, August 4, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.
President of Sensory Logic, Inc., speaker and author Dan Hill describes the power of facial coding, a technique that studies people's facial muscles to get to the heart of their true emotions. You will learn:
* Why people make decisions based on emotion rather than logic
* How facial coding can help discover true emotional responses
* How to apply these techniques to all customer relationships
* How to apply these techniques to all workplace relationships
Dan Hill (photo left) is the President of Sensory Logic, Inc., founded in 1998 as a scientific consumer insights firm that specializes in gauging both verbal and nonverbal, subconscious reactions to advertising, store environments, and product design, packaging and presentation. He has also provides executive coaching for sales force training relating to interpersonal communication skills.
Prior to launching Sensory Logic, Dan held positions in business and state government. In business, Dan was the director of Executive Communications for the Newark, New Jersey based utility company PSE&G. There he co-chaired a branding task force, organized the annual employee meetings, and was responsible for creating one of the top 11 annual reports in Financial World’s 55th Annual Report Competition.
While serving as a regulator at the New Jersey Division of Consumer Affairs, Dan was honored by the state senate for negotiating one of America’s first car leasing laws and spearheaded the creation of a 29-state task force on car repair reform for the National Association of Attorneys General. In academia, Dan earned a Ph.D. in English from Rutgers University and a Masters in Creative Writing from Brown University after undergraduate studies at Oxford University and St. Olaf College.
My book review of Emotionomics: Leveraging Emotions for Business Success (Revised Edition) by Dan Hill.
Listen live on Tuesday at 8:00 pm Eastern, 5:00 pm Pacific time.
If you miss this very informative show, it will be available for free download as a podcast for iPod, iTunes, and MP3 players; or play it right on your computer. To download this, or any other of my guest interviews, go to the Blog Business Success host page and click on Archived Segments. Once there, click on the podcast icon at the end of the episode description, to download the show free of charge for your listening enjoyment. You can also subscribe to the show feed.
To call in questions for my guest, the number is: (347) 996-5832
Let's talk with President of Sensory Logic, Inc., speaker and author of the seminal book Emotionomics: Leveraging Emotions for Business Success (Revised Edition) Dan Hill, as he describes the power of facial coding, a technique that studies people's facial muscles to get to the heart of their true emotions. He discusses how emotions, rather than logic, are where most decisions are made. Dan Hill has applied these proven techniques successfully with Fortune 500 companies, as well as the FBI and CIA on Blog Business Success Radio.
