Celebritize Yourself
The Three Step Method to Increase Your Visibility and Explode Your Business
By: Marsha Friedman
Published: May 1, 2009
Format: Paperback, 196 pages
ISBN-10: 1886057206
ISBN-13: 978-1886057203
Publisher: Warren Publishing
"Our celebrity is someone who is trying to gain recognition for all the right reasons, and is eager to help others improve their lives", writes nationally recognized public relations expert and CEO of EMS Incorporated, Marsha Friedman in her business transforming book Celebritize Yourself: The Three Step Method to Increase Your Visibility and Explode Your Business. The author describes the importance of achieving celebrity status in any industry, and doing it the right way.
Marsha Friedman recommends a simple three step system that can turn a relative unknown in business into a national or even international celebrity. The marketplace in any industry is a crowded one, and the most powerful technique for breaking out of the pack is through celebrity. Celebrity increases a business person's visibility, while creating a strong personal brand based on credibility and trust. To achieve the desired goal of celebrity status within an industry, as recommended by the author, the three essential steps are:
Step 1: Write!
Step 2: Speak!
Step 3: Sell!
Marsha Friedman (photo left) believes it's critical for a would be business or professional to write, write, and write some more, to reach the level of a celebrity in any given field. For non-writers, the author suggests hiring a writer to do the job. Taking every opportunity to speak to audiences large and small builds the momentum toward becoming better known in any industry, and speaking engagements tend to build on one another as well. At the same time, while offering valuable information to readers and listeners, it's important to sell products and services as well. Not only is the celebrity selling items, but is also selling the personal brand at the same time.
For me, the power of the book is how Marsha Friedman takes the process of becoming a celebrity, and turns it into an easy to understand and follow system for success. She starts with helping the would be celebrity decide the reasons for wanting to stand out from the crowd, and identifying personal strengths and weaknesses. Once those personal attributes are determined, the author then describes the process, and the importance of each step on the celebrity journey. From the importance of writing in general, to the necessity of writing and publishling a book, to tips for giving better and more effective media interviews, Marsha Friedman covers all of the vital areas. Loaded with self assessment tests and quizzes, readers can discover the ideal personal path to their own celebrity.
I highly recommend the must read book Celebritize Yourself: The Three Step Method to Increase Your Visibility and Explode Your Business by Marsha Friedman to anyone seeking to stand out from the crowd by becoming a national celebrity. By following the steps in the book, anyone can enhance their own personal brand, and create immediate credibility for their ideas, products, and services. By gaining national media and speaking exposure, the business celebrity will reach business and personal goals thought unimaginable before reading this empowering book.
Read the useful and practical road map to success Celebritize Yourself: The Three Step Method to Increase Your Visibility and Explode Your Business by Marsha Friedman, and transform yourself from the ordinary to the extraordinary, while becoming a nationally known business person. At the same time, the author emphasizes the importance of sharing ideas and adding value for others, for the benefit of all. Your guide on the journey to celebrity fame, undreamed of business credibility and success for you, while building even greater value your customers, is right in this wonderful idea packed book.
