Well, if we need the information, we need to go to the experts. Right?
Podcasting is definitely worth knowing about if you are a serious blogger and business person.
Start podcasting and get in on the ground floor of this powerful marketing and promotional technique. Podcasts can be used to market and sell everything from books to your services as an expert in your field.
In fact, podcasts provide almost unlimited opportunities for the blogger and entrepreneur. You have to like the idea of talking to potential customers and clients all around the world.
First, however, you need to know the basics.
For those basics, look no farther than my friend Jim Logan. As many of you know already, Jim Logan is a very knowledgeable marketer. He is also very up on the technolgy needed to make your podcasts spring to life.
He has posted an article called "Laymen’s Quick Start Guide to Podcasting" over at his JS Logan blog. He covers the basic equipment you will need, to get your podcasts on the air, and talking on your blog.
Check it out.
And put voice to those podcasts.
